{"id":28017,"date":"2023-11-10T15:54:34","date_gmt":"2023-11-10T15:54:34","guid":{"rendered":"https:\/\/store.wattsc.com\/2023\/11\/10\/29566\/"},"modified":"2023-11-10T15:54:34","modified_gmt":"2023-11-10T15:54:34","slug":"guide-dachat-de-bornes-electriques-les-avantages-dune-borne-de-recharge-sur-parking","status":"publish","type":"post","link":"https:\/\/store.wattsc.com\/?p=28017","title":{"rendered":"Guide d\u2019achat de bornes \u00e9lectriques : Les avantages d\u2019une borne de recharge sur parking"},"content":{"rendered":"

L\u2019usage d\u2019une\u00a0voiture \u00e9lectrique<\/strong>\u00a0tend \u00e0 devenir la nouvelle norme. La\u00a0transition \u00e9nerg\u00e9tique<\/strong>\u00a0met sur le devant de la sc\u00e8ne ces\u00a0v\u00e9hicules<\/strong>\u00a0et incitent \u00e0 une mobilit\u00e9 plus responsable. La loi vient appuyer peu \u00e0 peu cette \u00e9volution, ce qui facilite davantage l\u2019insertion des\u00a0voitures \u00e9lectriques<\/strong>. Installer une\u00a0borne de recharge \u00e9lectrique<\/strong>\u00a0dans un parking public rev\u00eat alors de nombreux avantages pour l\u2019utilisateur mais aussi et surtout pour les entreprises.<\/p>\n

Bornes \u00e9lectriques & image de marque<\/h2>\n

Installer une borne de recharge sur le parking de votre entreprise<\/strong>\u00a0renvoie une image positive de votre marque : innovante, responsable et \u00e0 l\u2019\u00e9coute de ses clients.
\nL\u2019environnement est un sujet global qui touche tous publics. Au centre des pr\u00e9occupations d\u2019une grande majorit\u00e9, partager cet int\u00e9r\u00eat et prouver votre investissement par la mise en place d\u2019actions concr\u00e8tes valorise votre entreprise aux yeux de vos clients et de votre potentielle nouvelle client\u00e8le.
\nLes entreprises jouent un r\u00f4le important dans le respect de l\u2019environnement et sont souvent mises au coeur des d\u00e9bats, se d\u00e9marquer par la mise en place de\u00a0bornes de recharge au sein d\u2019un parking public<\/strong>\u00a0est une d\u00e9marche importante qui aura un impact direct sur votre image et est \u00e0 prendre en consid\u00e9ration dans votre strat\u00e9gie de marque.<\/p>\n

La recharge de voiture sur parking : le moyen de diversifier ses services<\/h2>\n

Autre b\u00e9n\u00e9fice qui touche cette fois directement \u00e0 votre strat\u00e9gie commerciale : la diversification de votre activit\u00e9 et de vos services. En effet, installer des\u00a0places de parking avec des\u00a0wallbox<\/strong>\u00a0vous permettra de retirer un b\u00e9n\u00e9fice suppl\u00e9mentaire. Les\u00a0stations de recharge \u00e0 acc\u00e8s payant<\/strong>\u00a0sont id\u00e9ales pour avoir un suivi et choisir librement la\u00a0tarification des recharges<\/strong>. Un client avec une\u00a0voiture \u00e9lectrique \u00e0 recharger<\/strong>\u00a0sera d\u2019autant plus satisfait de son exp\u00e9rience chez vous par ce service suppl\u00e9mentaire qui vous donne un avantage concurrentiel important.
\nUn\u00a0parking avec bornes de recharge pour voiture \u00e9lectrique<\/strong>\u00a0devient \u00e9galement un point d\u2019attente. Le temps de\u00a0recharge d\u2019une voiture<\/strong>\u00a0pouvant parfois \u00eatre long, le temps de visite ou de shopping sera par cons\u00e9quent \u00e9galement rallong\u00e9. Un moyen suppl\u00e9mentaire de fid\u00e9liser et de convertir.
\nCes\u00a0points de recharge<\/strong>\u00a0sont par ailleurs le moyen d\u2019attirer une nouvelle client\u00e8le.<\/p>\n

Choisir d\u2019investir dans l\u2019installation de\u00a0bornes \u00e9lectriques pour parking<\/strong>\u00a0peut s\u2019av\u00e9rer \u00eatre un v\u00e9ritable atout marketing. Image de marque, exp\u00e9rience client, gain d\u2019affluence, fid\u00e9lisation et transformation sont autant de b\u00e9n\u00e9fices que peuvent susciter la\u00a0transformation de votre parking en point de recharge pour voiture \u00e9lectrique<\/strong>.<\/p>\n

La loi et les bornes de recharge sur parking<\/h2>\n

Comme expliqu\u00e9 pr\u00e9c\u00e9demment la loi se d\u00e9finit peu \u00e0 peu, favorise la transition \u00e9nerg\u00e9tique et encourage \u00e0 la mobilit\u00e9 responsable. Aujourd\u2019hui les entreprises sont tenues d\u2019avoir un certain nombre de\u00a0places de parking<\/strong>\u00a0destin\u00e9es \u00e0 accueillir des\u00a0bornes de recharge \u00e9lectriques<\/strong><\/a>. Les obligations varient en fonction du secteur auxquelles elles appartiennent. Les entreprises du secteur tertiaire, industriel, les commerces, cin\u00e9mas et les services publics d\u00e9tenant un parking sont concern\u00e9s par cette loi.
\nAnticiper l\u2019\u00e9volution des lois et adapter les infrastructures aux futures obligations d\u00e8s maintenant vous permettra de profiter de ce march\u00e9 en plein essor avant qu\u2019il ne soit pris d\u2019assaut par vos concurrents.<\/p>\n

Quelle borne \u00e9lectrique choisir\u00a0 pour un parking public?<\/h2>\n

Il existe une multitude de\u00a0bornes \u00e9lectriques pour parking<\/strong>\u00a0et de\u00a0bornes de recharge publiques<\/strong>,\u00a0\u00e0 acc\u00e8s payant<\/strong>\u00a0ou destin\u00e9es aux\u00a0parkings priv\u00e9s d\u2019entreprise<\/strong>. Les options sont larges et d\u00e9pendent avant toute chose de vos besoins.
\nAinsi, au sein de Wattsc vous pourrez retrouver des\u00a0bornes pour voiture \u00e9lectrique<\/strong>\u00a0class\u00e9es par utilisation. Pour les\u00a0parkings priv\u00e9s d\u2019entreprise<\/strong>,\u00a0bornes de recharge \u00e0 carte RFID<\/strong><\/a>\u00a0ou encore Plug & Play permettront uniquement \u00e0 vos salari\u00e9s de\u00a0recharger leur v\u00e9hicule<\/strong>. Pour les commerces, les\u00a0bornes payantes<\/strong>\u00a0seront les plus adapt\u00e9s. Les\u00a0bornes de recharge<\/a> rapide<\/strong>\u00a0peuvent \u00e9galement \u00eatre envisag\u00e9es. Enfin pour les\u00a0parkings publics<\/strong>, les\u00a0bornes \u00e9lectriques publiques<\/strong>\u00a0seront id\u00e9ales.<\/p>\n

Vous souhaitez en savoir plus sur l\u2019installation d\u2019une borne \u00e9lectrique sur parking priv\u00e9 \u00e0 usage public ?<\/h2>\n

Pour plus d\u2019informations n\u2019h\u00e9sitez pas \u00e0 contacter<\/a> notre \u00e9quipe de professionnels qui vous conseillera sur nos produits et l\u2019utilisation de nos\u00a0bornes \u00e9lectriques,\u00a0c\u00e2bles de recharge pour voiture \u00e9lectrique<\/a><\/strong>\u00a0et accessoires.<\/p>\n","protected":false},"excerpt":{"rendered":"

L\u2019usage d\u2019une\u00a0voiture \u00e9lectrique\u00a0tend \u00e0 devenir la nouvelle norme. La\u00a0transition \u00e9nerg\u00e9tique\u00a0met sur le devant de la sc\u00e8ne ces\u00a0v\u00e9hicules\u00a0et incitent \u00e0 une […]<\/p>\n","protected":false},"author":1,"featured_media":28018,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"gmb_114395098992411388296_accounts\/114395098992411388296\/locations\/12006445379806666969":"","linkedin_vd11fNtDAd_vd11fNtDAd":"","twitter_1300405782383558656_1300405782383558656":"","tumblr_wattscdotcom_wattscdotcom":"","facebook_1791781087687796_116085383271852":"","gmb_107160579247662550978_accounts\/107160579247662550978\/locations\/12097786389432444087":"","gmb_107160579247662550978_accounts\/107160579247662550978\/locations\/10051390009109310933":"","gmb_107160579247662550978_accounts\/107160579247662550978\/locations\/12006445379806666969":"","facebook_1791781087687796_17841456517942081":"","linkedin_PK5Ejlb2VU_105025086":"","linkedin_PK5Ejlb2VU_37419926":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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